A Model Driven Data Governance Framework for MDM - A Case Study from StatOil
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  Christopher Bradley   Christopher M Bradley
Chief Development Officer
    Eldar Bjørge
Leading Advisor - Information Architecture


Tuesday, May 1, 2012
01:30 PM - 02:20 PM

Level:  Business / Non-Technical

Statoil is an international energy company with operations in 42 countries and more than 35 years of experience from oil and gas production on the Norwegian continental shelf. With a Market capitalization of about $75 billion and over 30,000 employees, Statoil is the largest company on the Oslo Stock Market.

With Statoil's International growth, it now operates producing oil and gas fields and is one of the world's largest net sellers of crude oil and the second largest exporter of gas to Europe.

As part of the internationalization program, a major challenge faced was how to effectively manage key Master Data across the global operation. The Data subject areas are not simply the "usual" suspect (Customer, Product etc), but included the technically complex Master Data necessary for operation of an Upstream Oil & Gas producer.

This practical case study will show how Statoil:

  • Made the business case for MDM
  • Defined the Master Data Landscape
  • Engaged with process owners and line of business executives
  • Defined ownership, governance and stewardship responsibilities and introduced these into the global operation
  • Socialized the program across the organization
  • Developed and introduced a model driven governance framework
  • Avoided the "Field of Dreams" approach to MDM by delivering "just in time" Master Data services to support the business portfolio program

Chris has spent over 30 years in the Information management field, working for leading organisations in Data Governance, Information Management Strategy, Master Data Management, Metadata Management, Data Warehouse and Business Intelligence. Studying Chemical Engineering at University & later he obtained his MBA. Mr. Bradley’s post academic career started for the UK Ministry of Defence where he worked on several major Naval Database systems and on the development of the ICL Data Dictionary System (DDS). His career included Volvo as lead data base architect, Thorn EMI as Head of Data Management, Readers Digest Inc as European CIO, and Coopers and Lybrand where in the Management Consultancy he established and ran the International Data Management specialist practice. During this time he worked upon and led many major international assignments including data management strategies, data warehouse implementations and establishment of data governance structures and the largest Data Management strategy undertaken in Europe. Mr. Bradley set up the Business Consultancy practice at IPL specialising in IM, BPM and EA. Chris has been working for several years with many clients including a Global energy company, a Norwegian Exploration Company, a Global Pharmaceuticals company & major Financial services organisations. He has introduced Information Architecture Frameworks, developed Data Governance, established Data Modelling as a Service, and developed group-wide Information Management strategies to ensure that common business practices and use of master data and models are promoted throughout. Frequently he is engaged to evangelise the Information Management message to Executive management worldwide, develop governance and new business processes for Information Management and deliver training.

Eldar Bjørge is leading advisor within Information Architecture at Statoil (Norway) with a background in IT and Information/ Data Management. He has a master in informatics and has more than 25 year experience in the IT and oil industry from various positions both in service companies, research institutes and oil companies. He has worked at Statoil since 1992, in a variety of application, data and information management roles.

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